The Spark — Creativity & Innovation

Turn Fresh Thinking Into Practical Business Value

Innovation rarely starts with a single big idea; it starts with a habit of thinking differently, applied consistently. The Spark — Creativity & Innovation helps professionals unlock practical creative thinking skills and apply them directly to real business challenges, rather than treating creativity as a talent reserved for a few.

Program Overview

The program introduces structured innovation techniques used by leading organizations, including design thinking principles and the SCAMPER technique. Participants work through live ideation exercises on real workplace challenges, practicing how to generate a wide range of ideas, narrow to the strongest options, and pitch them for genuine buy-in.

Why This Program Matters

Markets shift quickly, and organizations that rely only on familiar approaches risk falling behind. Teams that think creatively solve recurring problems more effectively and adapt faster — and building that culture starts with equipping people at every level with the tools to think beyond the obvious answer.

What Participants Will Learn

  • Apply structured techniques to generate and evaluate new ideas.
  • Challenge assumptions and overcome common creative blocks.
  •  Use design thinking and SCAMPER on real business challenges.
  •  Reframe problems to uncover new angles and opportunities.
  • Pitch new ideas persuasively and turn them into action

Program Modules

  • Module 1 — Rewiring Thinking: Foundations of Creativity
    Identifying creative blocks and learning to challenge assumptions.
  • Module 2 — Idea to Action: Structured Innovation Techniques
    Applying design thinking and SCAMPER to real workplace challenges.
  • Module 3 — Making the Case: Pitching and Gaining Buy-In
    Structuring an idea pitch and addressing common objections.
  • Module 4 — Sustaining the Spark: Building an Innovation Culture
    Embedding structured ideation into everyday team habits.

Who Should Attend

Professionals, teams, managers, and leaders who want to strengthen creative problem-solving and contribute fresh thinking to their organization.

FAQs

  • Q: Can this program be customized?
    A: Yes. HNI can focus the ideation exercises on your specific products, processes, or challenges.
  • Q: Can creativity actually be taught?
    A: Yes. Creativity is a skill that improves with the right techniques and structured practice.
  • Q: Is the training practical?
    A: Yes. It is built around hands-on ideation using real workplace challenges.
  • Q: What will participants gain?
    A: Practical tools to generate ideas and the confidence to pitch new thinking.

Spark Innovation Across Your Organization

Partner with HNI to build a team that thinks creatively and turns fresh ideas into real business results.

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