Strategic Thinking And Planning

Strategic Thinking And Planning

In-Person/Online

3 Days

English/Arabic

Learning Objectives

  • Identify the basic strategic management concepts and terminology.
  • Formulate strategic plans to help organization advance and grow.
  • Detect the strengths, weaknesses opportunities and threats (SWOT) that drive strategy.
  • Identify strategies to better position your organization for long-term competitive advantage
  • Distinguish between different types and levels of strategy and strategy implementation.
  • Translate strategy into action.
  • Execute strategy and deliver results through people and processes.
  • Establish strategic planning, monitoring and controlling mechanisms that ensure positive results.

Modules

  • Strategic thinking vs. strategic planning & “helicopter view”
  • Elements for strategic success
  • Recognizing the need for change
  • Benefits of strategic management
  • Vision and mission statements
  • Organizational core values
  • Planning: strategic, tactical, and operational
  • The strategic planning and control process
  • Tools & techniques for internal analysis
    • The SWOT analysis
    • Balanced scorecard
    • Value chain analysis
  • PEST/PESTLE analysis
  • Competitive advantage / unique selling points
  • The extended boston consulting growth share matrix
  • Porter’s five competitive forces
  • Growth drivers
  • Monitoring the strategic plan implementation
  • Developing control systems and performance measures
  • SMART(ER) objectives and goals
  • Criteria of effective action plans
  • Linking goals, strategies, action plans, and budgets
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